Announcements

The RedBull, Smaart Media, Adstream partnership

Feb 17, 2012

Adstream has been successfully working with it's client RedBull / Smaart Media for nearly a year now.

Being 100% digitally connected to the LatAm Pan Regional Cable stations, has meant that Adstream deliver all their broadcast advertising transmissions for its Pan Regional campaign using one Adstream digital delivery platform. Additionally, Adstream's Adbank is able to provide Asset Management for all advertising files, making them easy to access at any time of day from any device.

Our solution has provided cost and time savings to our client and we are proud to say that we are considered to be their traffic team.

Camilo Concha, President of Smaart Media LLC, has been delighted with the service he has received:

"Traffic is one of the most complex areas and the biggest cause of stress for brands, media and creative agencies.

Managing the workflow between the creative content and its agencies is one of the most arduous jobs a department can have.

Fortunately, and for benefit of the Advertising industry, among us exist those who have the vision, who understand and provide services to simplify these workflows. Not only do they provide quality control, but deliver and assist with all broadcasts technical specifications to guarantee the best product for our clients. It is for this reason Smaart Media chose to work with Adstream.

Adstream not only provided personal support for the Redbull LatAm and Pan Regional Campaign, but also provided Smaart Media with the proper training, walking hand in hand in this initial campaign. Guaranteeing all creative material was delivered in requested times and with the appropriate technical specification required by the broadcasters.

I can say without doubt, that after 20 years of working in the area of Marketing and Advertising, Adstream provides the perfect solution for Traffic, making the whole process less complex and less stressful. Their friendly platform allows one to have total control over all assets and its functionalities provides the ability to share, download and approve tvc's while viewing the delivery status of creative content all on one interface!

Last but not least, the digital asset management reduces almost all the problems that existed with the dispatch of hard copies. It is absolutely worth the time to explore the savings in costs and personnel that you can obtain with the tools Adstream offers".

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